January 27, 2025 -- Ascent Protein, a leader in clean sports nutrition, is proud to announce its recent feature on the popular Public television program - Viewpoint with Dennis Quaid, an educational series celebrating innovation and excellence. The segment, titled "Building a Better You" delves into Ascent's brand history and unwavering commitment to creating high-quality, clean nutrition products for athletes, fitness enthusiasts and anyone seeking to incorporate more protein into their daily routines. 

The feature provides an exclusive look at what sets Ascent apart in the competitive sports nutrition market, highlighting its dedication to transparency, clean ingredients and the science behind why Ascent uses the ingredients that they do. It showcases Ascent's innovative approach to product development, including the use of native whey protein, and features insights from Ascent's General Manager, a member of their PhD Advisory Board and one of their professional athletes. 

"Being featured on Viewpoint with Dennis Quaid is a tremendous honor for our team," said B.T. Nauslar, General Manager of Ascent Protein. "This segment provides an incredible platform to share our story, from our science-backed product development approach to our passion for helping athletes reach their goals through hard work and effective, clean nutrition products." 

The episode also highlights the importance of protein and how challenging it can be to get enough protein in your diet throughout your day. The segment reinforces the company's mission to naturally improve athletic performance through high-quality sports nutrition products. 

"The opportunity to spotlight Ascent's dedication to clean, science-driven sports nutrition is a testament to our hard work and vision" said Kirsten Karlsson, Head of Marketing at Ascent Protein. "At Ascent, we believe that your best is earned, and we are thrilled to share our story with a national audience and inspire others to prioritize their health and fitness journey." 

The Building a Better Your segment is now available through Ascent's YouTube channel, ascentprotein.com and can be found here. 

About Ascent Protein

Ascent® was created to naturally improve athletic performance and is The Official Sponsor of Hard Work®. Ascent launched in 2016 and has continued to bring innovative products to the market, while remaining committed to their high-quality standards and offering products with straight-forward ingredients and nothing artificial. All Ascent products contain zero artificial flavors or sweeteners and are Certified Gluten Free, and Informed Sport Certified meaning they are third-party tested for banned substances. Aligning with the admirable qualities int he athletes that Ascent serves - going the extra mile, completing the extra set, and never backing down from a challenge, Ascent pushes for high-quality results, knowing they do not come without hard work. 

Originally Published on Cision PRWeb